Type a buying question about the Dallas Business Journal into a search engine and you will be offered everything except the thing you asked for: PR agencies selling retainers, membership programmes you have to be invited into, and companies showing off coverage they earned. Nobody separates buying an article from pitching one, and nobody explains the paid route at all. This page does. It covers whether your company can be published in the Dallas Business Journal, what the article actually is, who reads it, how publishing works step by step, what decides the price, and the one email that starts it.
The short answer: yes, your company can be published in the Dallas Business Journal
Yes. Your company can be published in the Dallas Business Journal through a paid, labelled article placement in the Dallas edition. This is not a PR retainer with coverage promised somewhere down the road, not a pitch to a journalist, and not an invitation-only membership. It is a specific article about your company, in the Dallas edition, reviewed by the journal before it is published, and permanent once it is live.
We hold a placement arrangement covering this journal, so the route is open and defined. You need a company with a story worth an article, and one email to us. The sections below give you the whole picture before you decide: what the article gets you, what it looks like, who it fits, how publishing works, and what it will not do.
Ready to put your company in the Dallas Business Journal?
Send us your company name, your website, and the story the article should tell. You get a fit confirmation and your individual quote back by email.
uzairasad@pressfeature.orgOne email starts it. No form, no obligation.
Picture it: your company name in the journal DFW decision-makers check
Picture the moment your company is being sized up. The banker reviewing your expansion loan, the partner at a client firm running diligence on your proposal, the investor deciding whether your company belongs on a shortlist. Each of them opens the Dallas Business Journal, the publication they read to know this metroplex, and your company's name is there as a published article. The checking moment ends in your favor, and it ends quickly.
That is what this placement is bought for, and it leaves you with durable assets: the live link to forward inside proposals, capability statements and due diligence packets, and the journal's name in the "As Featured On" row of your own website. In a metroplex that runs on relationships and reputation, a permanent article in its business journal is proof that compounds across every deal that follows.
Why the Dallas Business Journal, specifically
The Dallas Business Journal is the business journal for the Dallas and Fort Worth metroplex, read by owners, executives, bankers, law and accounting partners, and investors who follow this market as a working habit. The journal itself is a weekly publication with free daily morning and afternoon email updates and a full calendar of awards events, which means its audience does not visit occasionally. It lives in their inbox every day.
The audience proof is written into the journal's institutions. Its 40 Under 40 reached its twentieth annual edition in 2026, drawing more than 300 nominations, with honourees profiled in the journal: a map of the executives this readership follows. Its Book of Lists has run annually since 1988. The market beneath it is one of the strongest in the country: 24 Fortune 500 headquarters call the metroplex home, the region led the United States with 87 corporate locations and expansions in 2025, and financial services alone employed about 386,000 people here in 2025. AT&T's global headquarters sits in downtown Dallas, and McKesson in Irving ranks among the ten largest US companies by revenue.
The supporting figures sit honestly underneath. Our outlet directory records the business journals' platform at a Domain Authority of 91 with 7.8 million monthly organic visits across the journals' site. Those are the platform's figures, not a claim about the Dallas edition alone. The benefit was never raw reach. It is reach into the room where DFW deals get decided.
What a sponsored article in the Dallas Business Journal actually looks like
Precision matters here, because vague offers are where buyers of journal placements get hurt.
The article is a full article page inside the Dallas edition on bizjournals.com. The city is named and fixed before you pay anything: your article runs in the Dallas Business Journal, not in an unspecified journal somewhere in a network. The format is visibly real on the journal's own site, where sponsored articles run openly under a "Sponsored Content" heading. Your article is labelled as paid content under the journal's rules. The journal reviews it before it is published, so nothing goes live unreviewed. Once published, the placement is permanent; it does not come down when a campaign ends, because no campaign window is attached to it.
The article links to your company, and those links follow the journal's paid content rules and carry sponsored attributes. A plain editorial dofollow link is not part of a paid placement, and a seller who promises you one from a business journal should be asked hard questions.
Two clarifications protect you. This is a web article in the journal, not a print piece. And it is not a Book of Lists entry. The Book of Lists is built from the journal's own survey research, and its honouree material states plainly that no fee was paid to participate. Listings cannot be bought, which is exactly why an article is a different product: the article is the presence in front of the readership, not a line in its research.
One city, one edition: why the Dallas edition is the whole point
The journal's site hosts dozens of separate city business journals, each with its own readership of local decision makers. A placement is bought in one named edition, and the edition is the product. Your bankers, clients and competitors read the Dallas edition. An article in another city's journal does nothing for the checking moment in your market.
This is where domain wide offers fail their buyers. A seller who quotes one flat arrangement for "the business journals" without naming your city is selling a slot in a system, not a presence in your market. Here, the market is chosen by you, confirmed before payment, and printed in the article's home: the Dallas Business Journal. Readers weighing several markets can find the wider picture in The Business Journals guide, which covers how the city journals work as a family of choices. Fort Worth readers should know a separate Fort Worth edition now exists for that side of the metroplex; the Dallas article is for the Dallas readership, and choosing between them is a choice of audience, not of quality. The buying decision is always one market at a time.
Who this is built for, and who should skip it
This placement is built for DFW companies whose next big yes comes from another business: B2B service firms, professional practices that sell to businesses, financial services and real estate companies, and any business whose next client, lender or partner reads this journal. It also fits companies outside Texas that want a Dallas business journal name in their proof set, because the metroplex is where corporate America keeps moving.
It does not fit a purely consumer business chasing foot traffic, which needs its customers' eyes rather than the business community's. And it does not fit anyone expecting one article to deliver instant sales by itself; a journal placement compounds credibility across the deals that follow, and it should be bought with that horizon. If you are comparing outlet types before deciding, our guide to which news outlets accept sponsored content walks through the fit honestly, and the Chicago Business Journal guide shows the same decision in another great headquarters market.
How publishing works, step by step
Step 1: Email us. Write to uzairasad@pressfeature.org with your company name, your website, and what the article should say. That email is the entire application.
Step 2: Fit confirmation and your quote. We confirm your company and topic fit the journal, and you receive your individual quote for the Dallas edition. The factors behind it are in the next section.
Step 3: The article. You supply the article, or we arrange the writing for you. Either way it is prepared for the journal's review.
Step 4: Journal review. The journal reviews the article before publishing. Nothing about your company goes live in its pages unreviewed.
Step 5: Your live link. The article publishes in the Dallas Business Journal, and the live link is yours: for proposals, for your site's press row, and for every checking moment from then on.
Your protection, in full, before you pay anything: payment is in full in advance, and if the article does not go live, you receive a full refund, in writing.
What decides the price of a Dallas Business Journal article
There is no printed price for this placement, and the reason is structural, not tactical. The price is decided by the market edition chosen, by the article's scope and whether you supply it or we arrange the writing, and by the placement specifics of your article. A single flat, domain wide fee cannot price that honestly, because it pretends a Dallas article for your company is the same object as an article in any other city for any other company. It is not, and the quote should not pretend otherwise.
So every placement is quoted individually, by email, with no obligation attached to asking. Our guide to how much a sponsored article costs explains the factor model behind business journal quotes in full. What matters at this step is simple: the figure you receive is the figure for your company, your article, and the Dallas edition, and the refund protection above stands behind it.
The honest limits, and how to start
The limits, in a few lines. The article is labelled paid content; it is not editorial coverage and it is not the journal's newsroom endorsing your company. It guarantees no search ranking, no traffic figure and no clients. What it guarantees is the thing itself: a permanent, credible article about your company in the journal DFW decision makers read, published under the journal's own review.
If that is the asset your company is missing, the next step is one email. Write to uzairasad@pressfeature.org with your company name, your website, and the story the article should tell. You will receive a fit confirmation and your individual quote. Our services page covers the wider picture of what we arrange; this placement begins with that email.
Start your Dallas Business Journal article
One email with your company name, your website, and the story to tell. Your fit confirmation and individual quote come back by email.
uzairasad@pressfeature.orgFull refund in writing if your article does not go live.
Frequently asked questions
How much does a sponsored article in the Dallas Business Journal cost?
No printed price exists, because placements are quoted individually. The factors are the edition, the article's scope and production, and the placement specifics. One email to uzairasad@pressfeature.org returns your exact quote, with no obligation.
Can a business pay to publish an article in the Dallas Business Journal?
Yes. A labelled paid placement is a real route, separate from earning editorial coverage by pitching news, and the labelling is what keeps it legitimate and durable.
Who reads the Dallas Business Journal in Dallas-Fort Worth?
DFW owners, executives, bankers, law and accounting partners, and investors, reading the metroplex's own business journal as a working habit, in print, online and in their daily email updates.
How do I submit a guest article or column to the Dallas Business Journal?
Guest columns are an editorial route the journal controls, with no promise attached. A paid placement works differently: you email us, and the journal reviews the finished article before it is published.
How do I get my company in the Dallas Business Journal Book of Lists?
Listings come from the journal's own survey research, and its honouree material states no fee was paid to participate. Listings are not sold. The article is a separate, permanent presence in front of the same readership.
Is Dallas Business Journal Leadership Trust the only way to publish articles?
No. Leadership Trust is an invitation-only membership programme. A paid placement is a single article, arranged openly, with no membership and no application committee.
What is the difference between an ad and a sponsored article in the Dallas Business Journal?
An ad rents space until the campaign ends. A sponsored article is a full article page about your company that stays live permanently, labelled as paid content.
Will a paid article be labelled as sponsored content?
Yes. Sponsored articles in this journal run openly labelled, as you can see on the journal's own site today, and that labelling is what makes the placement legitimate and durable.
Disclosure: PressFeature sells article placements in the Dallas Business Journal, and this page is our own marketing content, published to explain the placement honestly. Platform figures cited are from our public outlet directory. Published October 2026. Last reviewed: October 2026.