You want your business on WCBD. Not in a directory, not on a coupon page, but on counton2.com, the News 2 site that the Lowcountry reads every day. This page gives you the complete answer, and it starts with an honesty most sales pages avoid: we will show you exactly what is known about features on this site, what is earned and what is paid, and we will not invent a sponsored product that the research did not find. What we arrange is a paid, labelled article placement on counton2.com, and this page explains it fully: what you get, how publishing works, what decides the price, and the one email that starts it.
The short answer: yes, a Lowcountry business can get featured on WCBD
Yes. A Lowcountry business can be published on WCBD through a paid article placement on counton2.com, arranged through us. This is not pitching a story to the News 2 newsroom and hoping an editor chooses it, and it is not a broadcast buy. It is a separate route: a sponsored article about your business, clearly labelled as paid content, reviewed by the outlet before it goes live, and permanent once published.
You do not need a PR firm, a media contact, or a news hook. You need a business worth writing about and one email. The rest of this page gives you the full picture before you decide, including the sections where we tell you plainly what this article is not. If you want to compare how different outlets handle paid placements first, our guide to which news outlets accept sponsored content lays out the landscape honestly.
Ready to get your business on WCBD?
Send us your business name, your website, and what the article should be about. You get a fit confirmation and your individual quote back by email.
uzairasad@pressfeature.orgOne email starts it. No form, no obligation.
What you actually get: your business on the Lowcountry's news site
Picture the finished thing, because that is what you are buying. A live article page on counton2.com carries your business name in the headline and your story in the text: what you do, why you are good at it, and where Lowcountry customers can find you. It sits on the same site, under the same News 2 name, that your customers and your visitors check for news, weather and storm coverage.
Then the article starts working in the places Charleston businesses actually win trust. You put the link in your listings and on the visitor facing pages where out of town customers research the city before they spend. You send it to the partner or landlord who is deciding whether your business is established. You add WCBD to the "As Featured On" row of your own website. That this market values an article on this site is not a theory: a local nonprofit publicly lists its News 2 press article among its press assets, as a credential worth keeping and showing. A paid article gives your business that same kind of asset, in permanent written form, with your own link inside it.
Why WCBD carries weight in the Lowcountry
WCBD signed on 25 September 1954 as WUSN-TV, and it is Charleston's NBC affiliate, branded News 2. Even its call letters are the metro itself: W-C-B-D stands for Charleston, Berkeley and Dorchester, the three counties of the Charleston area. A business featured on this station is featured on a name that literally spells out its home market.
The station broadcasts from studios on West Coleman Boulevard in Mount Pleasant and produces more than 30 hours of news a week. Its signature strands are the names locals navigate by: Storm Team 2 when the weather turns, CrimeTracker, 2 Your Health and Cool School. Its second channel is the market's Lowcountry CW outlet, carrying its own News 2 newscasts, which extends the brand further across the region's screens. This is not a website attached to a station. It is the station Charleston has watched for seventy years, publishing on the site Charleston reads.
The numbers support the benefit, stated plainly. In our outlet directory, WCBD carries a Domain Authority of 67 and roughly 384.5K monthly organic visits. Those figures matter as proof, but the real reason WCBD works is simpler: for a business that sells to the Lowcountry, or to the visitors the Lowcountry hosts, this is the local name your customers already trust.
What a sponsored article on counton2.com actually looks like
Let us be precise about the product, including the part where we tell you what we did not find.
The article is a full page on counton2.com, in the standard paid content form: labelled as sponsored, reviewed by the outlet before it is published, permanent once live, with links to your website carrying sponsored attributes, as paid content rules require. Anyone who promises you a plain editorial dofollow link from a paid placement is describing something that does not exist.
Now the honest part. Our research found no public page where WCBD describes a named sponsored article strand of its own, and this guide will not invent one for the sake of a tidier sales story. What the site visibly carries is local feature coverage, the restaurant features of its Lowcountry Eats strand among them, and that is the shape of local features here. The paid article is a placement in that same local feature environment, written about your business, labelled for what it is. If a seller shows you a named WCBD sponsored programme with a rate card, ask them where it is published, because we could not find it either.
What a local feature on this site looks like, honestly
Buyers reasonably ask to see what businesses like theirs look like on counton2.com, so here is the honest sample picture. Lowcountry Eats shows the site's restaurant features: local places, written up as part of the station's coverage of the food scene Charleston is famous for. Community organisations around the region treat their News 2 articles as credentials, listing them publicly as press assets. Those features are earned coverage, chosen by the newsroom, and no one can sell you one.
What the paid article gives you is that same local feature presence, in written and permanent form, with two differences stated in plain words. It is booked rather than hoped for, and it is labelled as paid content rather than presented as earned coverage. Earned and paid are both legitimate. They are simply different doors, and this page is about the paid one, because it is the door a business can actually plan around.
Who a WCBD article is right for, and who should skip it
This placement fits Lowcountry businesses of two kinds. The first is the visitor economy: restaurants, attractions and services whose customers research Charleston before they arrive and spend, and who decide based on what looks established when they search. The second is the neighbour economy: local firms whose customers live in Charleston, Berkeley and Dorchester counties and who check credibility the way neighbours do, by name and reputation.
It is especially strong for any business whose customer Googles it before committing, which in a hospitality and services market is nearly every business. It does not fit a business with no Lowcountry customers and no Lowcountry visitors. If the people who would read your article can never buy from you, spend the money on the outlet your customers actually read. We would rather tell you that now than sell you the wrong placement.
How publishing on WCBD works, step by step
Step 1: Email us. Write to uzairasad@pressfeature.org with your business name, your website, and what the article should be about. That email is the whole application. There is no form, no account to create, no retainer to sign.
Step 2: Fit confirmation and your quote. We confirm that your business and your topic fit the outlet, and you receive your individual quote for WCBD. What decides that quote is covered in the final section below.
Step 3: The article. You can supply the article yourself, or we arrange the writing for you. Either way, the draft goes to the outlet for review before anything is published.
Step 4: Review and go live. WCBD reviews the article. Once it is approved, it is published on counton2.com, fast once the review is complete. Your exact timeline is confirmed in your quote before you pay anything.
Step 5: Your live link. You receive the live link to your article. It is yours for listings, proposals, visitor pages and your own website from that day on.
Your protection is stated plainly, because it is part of the arrangement before you pay anything: payment is in full in advance, and if the article does not go live, you receive a full refund, in writing. There is no version of this where you pay and end up with nothing.
What decides the price, the honest limits, and how to start
There is no public price for a WCBD article, and this page is not hiding one to force you into a conversation. The price is set per placement because the deciding factors differ for every business: the scope of the article, whether you supply it or we arrange the writing, the placement specifics, and timing. Every placement is therefore quoted individually, by email, with no obligation to proceed. Our guide to how much a sponsored article costs explains the factor model in full.
The limits, stated plainly. The article is paid content and is labelled as such; it is not editorial coverage and it is not the News 2 newsroom endorsing your business. No one can guarantee you search rankings, a traffic figure, or sales from a placement like this. What the article does, permanently, is put a credible, findable page about your business on the news site the Lowcountry trusts.
If WCBD is the outlet your customers read, the next step is a single email. Write to uzairasad@pressfeature.org with your business name, your website, and the story the article should tell. You will get a fit confirmation and your individual quote back. Our services page covers the wider picture of what we do, but the email is how a WCBD article actually begins.
Get your business on WCBD
One email with your business name, your website, and the story you want told. Your fit confirmation and individual quote come back by email.
uzairasad@pressfeature.orgFull refund in writing if your article does not go live.
Frequently asked questions
How can my business get featured on WCBD?
Email us with your business name, your website and your story. We confirm fit, quote individually, place a labelled article on counton2.com after the outlet's review, and send you the live link.
How much does a WCBD sponsored article cost?
There is no public price, because each placement is quoted individually. The factors are the article's scope, whether you supply it or we arrange the writing, the placement specifics and timing. One email to uzairasad@pressfeature.org returns your exact quote, with no obligation.
Does WCBD publish sponsored articles on counton2.com?
The paid route is a clearly labelled sponsored article placement, reviewed before publishing. Our research found no public station page describing a named sponsored strand, and this guide does not invent one.
How do Charleston businesses get on News 2?
Earned features are the newsroom's choice and cannot be bought. The bookable written route is the article placement arranged through us.
Who do I contact at WCBD about a paid feature?
For the article, you contact us. We handle the placement, and you deal with one email address throughout.
How long does a sponsored article stay on counton2.com?
The placement is permanent. It does not expire with a feature schedule, and if it does not go live you receive a full refund in writing.
Can a Lowcountry business buy a feature on WCBD?
Yes. Lowcountry fit, customers who live here or visit here, is exactly the test this product is built on.
Can I get a link to my website from counton2.com?
Yes, inside the article. Links carry sponsored attributes under paid content rules, not a plain editorial dofollow.
Disclosure: PressFeature sells article placements on WCBD, and this page is our own marketing content, published to explain the placement honestly. Figures cited are from our public outlet directory. Published October 2026. Last reviewed: October 2026.