You want your business featured on WRIC, on wric.com, the site of Richmond's ABC 8News. This page gives you the complete answer: whether a Richmond business can buy a feature on WRIC, what the finished article looks like, how it differs from the station's Showcase Richmond segment, what decides the price, and the one email that starts it. By the end, the only thing left open should be your decision.
The short answer: yes, a Richmond business can get featured on WRIC
Yes. A Richmond business can be featured on WRIC through a paid article placement on wric.com. This is not a Showcase Richmond segment booking, and it is not pitching a story to 8News. It is a separate, legitimate route: a sponsored article about your business, labelled as paid content, reviewed by the outlet before it goes live, and permanent once published.
We arrange placements like this for businesses, which means the route is already defined. You do not need a publicist, a media contact, or a news hook. You need a business worth writing about and one email to us. The rest of this page explains exactly what happens next, because a decision like this should rest on the full picture, not on a pitch.
Ready to get your business on WRIC?
Send us your business name, your website, and what the article should be about. You get a fit confirmation and your individual quote back by email.
uzairasad@pressfeature.orgOne email starts it. No form, no obligation.
What you actually get: your business on 8News' site
Picture the finished thing, because that is what you are buying. A live article page on wric.com carries your business name in the headline and your story in the text: what you do, why Richmond customers choose you, and where to find you. It sits on the site the metro checks for news, weather and traffic.
Then the article starts working for you. You send the link to the customer deciding between you and a competitor. You put it in the proposal that needs one more proof point. You add WRIC to the "As Featured On" row on your own website. Richmond businesses already publicise being featured on this station when it happens, because the badge carries weight locally. The article is that badge in its most durable form: written, permanent, and linkable, working for you every day after it publishes.
Why WRIC carries weight in Richmond
WRIC began broadcasting on August 15, 1955, as WXEX-TV, originally an NBC affiliate. It has carried ABC since 1965, a run of six decades on one network, which is the kind of stability that builds a market institution. It is licensed to Petersburg and serves the whole metro, broadcasting since April 23, 1990, from studios on Arboretum Place in Chesterfield County, the year the WRIC name arrived. In September 2011 it became the third station in the market to launch local newscasts in high definition. Its flagship morning programme, Good Morning Richmond, starts at 4:30 a.m., before most of the metro is awake.
The numbers deserve honest handling. In our outlet directory, wric.com carries a Domain Authority of 79, one of the strongest in this entire series of guides, and roughly 162,200 monthly organic visits. The authority is high; the visit count is modest, and this page prints both exactly as they are. The case for WRIC is a powerful domain and a trusted local name, not a flood of traffic.
What a sponsored article on wric.com actually looks like
The article is a full page on wric.com itself. It is labelled as paid content, and that labelling is what makes the placement legitimate and durable. The outlet reviews the article before it is published, so what goes live has passed the outlet's own check. Once live, the placement is permanent. It does not disappear when a campaign ends, because there is no campaign window attached to it.
The article links to your website, and those links carry sponsored attributes, as paid content rules require. Anyone promising you a plain editorial dofollow link from a paid placement is describing something that does not exist. The Domain Authority of this site is a directory figure, never a ranking promise, and any seller who converts it into one should be walked away from.
You can see the written feature culture on this site in Showcase Richmond, the station's feature strand. Local businesses publicise their Showcase Richmond features because being featured here means something in this market. Your article sits in that same tradition, in written form.
Showcase Richmond is a segment. This is a website article
Search for a WRIC feature and you will find Showcase Richmond. Features there involve real sponsorship mechanics, visible in public: a local car dealership arranged for a Richmond animal shelter to be featured through the strand. That tells you two honest things. Features on this station are valuable enough that businesses sponsor them, and a segment appearance is a broadcast arrangement.
An appearance airs and ends. The article is the permanent version: a written page about your business on wric.com, searchable, sendable, and carrying your link. If you want the feature to still be working for you next year, the article is the product. This page sells the article. If you are comparing routes across outlets before deciding, our guide to which news outlets accept sponsored content explains how they differ.
Who a WRIC article is right for, and who should skip it
This placement fits Richmond metro businesses across Richmond, Chesterfield and Petersburg: local firms, professional services, retailers and trades whose customers live in this metro and check its news. It is especially strong for businesses that sell on trust, where the customer researches before they buy, and where a strong domain behind the article matters.
It does not fit a business with no metro customers. And it does not fit a buyer who wants a guaranteed broadcast segment, because this page does not sell one and will not pretend to.
How publishing on WRIC works, step by step
Step 1: Email us. Write to uzairasad@pressfeature.org with your business name, your website, and what the article should be about. That email is the whole application. No form, no account, no retainer.
Step 2: Fit confirmation and your quote. We confirm that your business and topic fit the outlet, and you receive your individual quote.
Step 3: The article. You can supply the article yourself, or we arrange the writing for you. Either way, the draft goes to the outlet for review before anything is published.
Step 4: Review and go live. The outlet reviews the article. Once approved, it is published on wric.com, fast once the review is complete, with the exact timeline confirmed in your quote.
Step 5: Your live link. You receive the live link to your article, yours to send to customers and add to your site from that day on.
Your protection is part of the arrangement before you pay anything: payment is in full in advance, and if the article does not go live, you receive a full refund, in writing.
What decides the price, the honest limits, and how to start
There is no public price for a WRIC article, and this page is not hiding one. The price is set per placement because the factors differ every time: the scope of the article, whether you supply it or we arrange the writing, the placement specifics, and timing. Every placement is quoted individually, by email, with no obligation. Our guide to how much a sponsored article costs explains the factor model in full, and our services page covers the wider picture of what we arrange.
The limits, plainly. The article is paid content and is labelled as such. It is not editorial coverage and it is not 8News endorsing your business. No one can guarantee rankings, traffic or sales from a placement like this, and the station's strong authority figure is never a promise about your position in search results. What the article does, permanently, is put a credible page about your business on one of the strongest local news domains in this series.
If that is what you want, write to uzairasad@pressfeature.org with your business name, your website and your story. That email is how a WRIC article begins.
Get your business on WRIC
One email with your business name, your website, and the story you want told. Your fit confirmation and individual quote come back by email.
uzairasad@pressfeature.orgFull refund in writing if your article does not go live.
Frequently asked questions
How can my business get featured on WRIC?
Email us with your business and your story. We confirm fit, quote individually, place a labelled article on wric.com after the outlet's review, and send you the live link.
How much does a WRIC sponsored article cost?
There is no public price, because each placement is quoted individually. The factors are the article's scope, whether you supply it or we arrange the writing, the placement specifics and timing. One email returns your exact quote, with no obligation.
How do I get on Showcase Richmond on WRIC?
Showcase Richmond is the station's feature strand, and appearances on it are broadcast arrangements. The permanent written route is an article on wric.com, which is what we arrange.
Does WRIC publish sponsored articles on wric.com?
Yes, in the form of clearly labelled paid content, reviewed by the outlet before publishing and permanent once live.
How do Richmond businesses get featured on 8News?
Earned features are the newsroom's choice. The bookable written route is the article placement arranged through us.
Who do I contact at WRIC about a paid feature?
For the article, you contact us. We handle the placement, and you deal with one email address throughout.
How long does a sponsored article stay on wric.com?
The placement is permanent. It does not end when a segment airs, and if it does not go live you receive a full refund in writing.
Can a Richmond business buy a feature on WRIC?
Yes. Metro fit, Richmond, Chesterfield and Petersburg alike, is exactly the test this product is built on.
Disclosure: PressFeature sells article placements on WRIC, and this page is our own marketing content, published to explain the placement honestly. Figures cited are from our public outlet directory. Published October 2026. Last reviewed: October 2026.