You want your business published on WSPA, on wspa.com, the 7News site the Upstate opens every day. This page gives you the complete answer: whether it is possible, what you actually get, what the station's 2026 network change means for a buyer, how publishing works step by step, and the one email that starts it. No question should be left in your mind by the end, only a decision.
The short answer: yes, an Upstate business can get featured on WSPA
Yes. An Upstate business can be featured on WSPA through a paid article placement on wspa.com. This is not pitching a story to the 7News newsroom, and it is not booking a television segment. It is a separate, legitimate route: a sponsored article about your business that runs on wspa.com, reviewed by the outlet before it goes live, and permanent once published.
We arrange placements on WSPA for businesses like yours, which means the route is already open. You do not need a PR firm, a media contact, or a spot on a lifestyle show. You need a business worth writing about and one email to us. The rest of this page explains exactly what happens after that email, including the one change at this station that confuses buyers, answered head on below.
Ready to get your business on WSPA?
Send us your business name, your website, and what the article should be about. You get a fit confirmation and your individual quote back by email.
uzairasad@pressfeature.orgOne email starts it. No form, no obligation.
What you actually get: your business on the Upstate's hometown site
Picture the finished thing, because that is what you are buying. A live article page on wspa.com carries your business name in the headline and your story in the text: what you do, why you are good at it, and where customers across Greenville, Spartanburg, Anderson and Asheville can find you. Unlike a segment that airs once, this page stays live, so the customer who searches for you next month still finds it.
Then the link starts working for you: you share it with the customer deciding between you and a competitor, and you add WSPA to the "As Featured On" row on your own homepage, where every visitor understands in one second that the Upstate's hometown news station published a story about your business. That moment of recognition is the product.
Why WSPA carries weight in the Upstate
WSPA first aired on 29 April 1956, and its market is far bigger than its home city suggests. The Greenville-Spartanburg-Asheville-Anderson market covers the whole South Carolina Upstate, much of the western third of North Carolina, and a few counties in northeastern Georgia. The station's studios are on International Drive in Spartanburg, with its Greenville studio presenting the Your Carolina programme, and its transmitter sits on Hogback Mountain, beaming channel 7 across the region.
The numbers support the reach. In our outlet directory, WSPA carries a Domain Authority of 74 and roughly 1.2 million monthly organic visits. But the real reason a WSPA article works is the hometown position: for Upstate families, 7News is the station they grew up with, and an article on its site borrows that trust in a way no national mention can.
What a sponsored article on wspa.com actually looks like
Let us be precise about the product. The article is a full page on wspa.com itself. Check the domain whenever anyone offers you a WSPA placement: a page on any other site is not this product.
The article is labelled as paid content. That labelling is not a weakness; it is what makes the placement legitimate and durable. The outlet reviews the article before it is published, so what goes live has passed the station's own check. Once live, the placement is permanent. It does not disappear when a campaign or a broadcast schedule ends, because neither is attached to it.
The article links to your website, and those links carry sponsored attributes, as paid content rules require. Anyone who promises you a plain editorial dofollow link from a paid WSPA placement is describing something that does not exist. What you get is a permanent, credible page about your business on the site the Upstate reads.
WSPA changed networks in 2026. Here is what that means for your article
You may have heard that WSPA is not the CBS station anymore, and that is true, so let us state it accurately. The station carried CBS from its first broadcast in 1956 until 1 August 2026, when it ended that long run and became the market's CW station, branded 7News and CW7, alongside an expanded local news operation. Antenna viewers still find it on channel 7.1, and the 7News name on the site is unchanged.
What changed is network programming. What a buyer gets did not change at all: the same local news audience, the same wspa.com, the same article reviewed, labelled and permanent. If anything, the expanded local news commitment behind the switch is the buyer's friend, because local news is exactly the environment your article lives in. Anyone still selling you "the CBS station in Spartanburg" in late 2026 is working from an old media kit, which tells you something about the rest of their pitch.
Your Carolina is a TV segment. This is a website article
Most "featured on WSPA" stories you will find are about Your Carolina, the station's lifestyle show presented from its Greenville studio. A segment on that show is a broadcast product: it airs, it is enjoyed, and it is over. It cannot be searched for next month, linked in a proposal, or pinned to your homepage.
The website article is the permanent version of the same local feature idea. It is written, published on wspa.com, and stays findable and sendable for as long as your business needs it. Both products are legitimate, but they are different purchases made different ways. This page sells the article. If you want to compare placement routes more widely before deciding, our guide to which news outlets accept sponsored content explains the landscape honestly.
Who a WSPA article is right for, and who should skip it
This placement fits Upstate and western North Carolina businesses whose customers live in the market: home services, healthcare, professional firms, retailers, and any company that sells on trust across Greenville, Spartanburg, Anderson or the Asheville side of the line. The cross border audience is a genuine part of this buy, because the market itself crosses the state line.
It does not fit a business with no customers in the Carolinas or the northeastern Georgia counties the market covers. If a WSPA article would never be seen by anyone who matters to you, spend the money on the outlet your customers actually read. We would rather tell you that now than sell you the wrong placement.
How publishing works, what decides the price, and how to start
The process is five steps. Step 1: Email us at uzairasad@pressfeature.org with your business name, your website, and what the article should be about. That email is the whole application. Step 2: Fit confirmation and your quote. We confirm your business and topic fit the outlet, and you receive your individual quote. Step 3: The article. You supply it, or we arrange the writing. Step 4: Review and go live. The outlet reviews the article; once approved, it is published on wspa.com, fast once the review is complete, with the exact timeline confirmed in your quote. Step 5: Your live link, yours to send to customers and add to your site from that day on.
Your protection is part of the arrangement before you pay anything: payment is in full in advance, and if the article does not go live, you receive a full refund, in writing.
On price: there is no public price for the website article, because each placement is quoted individually. The deciding factors are the scope of the article, whether you supply it or we arrange the writing, the placement specifics, and timing. Broadcast advertising on WSPA is a separate product priced by the station's own sales operation, and it is not what this page sells. Our guide to how much a sponsored article costs explains the factor model in full.
The limits, stated plainly. The article is paid content and is labelled as such; it is not editorial coverage and it is not the 7News newsroom endorsing your business. No one can guarantee you search rankings, a traffic figure, or sales. What it does, permanently, is put a credible, findable page about your business on the news site the Upstate trusts. If that is the outlet your customers read, write to uzairasad@pressfeature.org with your business name, your website, and your story.
Get your business on WSPA
One email with your business name, your website, and the story you want told. Your fit confirmation and individual quote come back by email.
uzairasad@pressfeature.orgFull refund in writing if your article does not go live.
Frequently asked questions
How do businesses get featured on WSPA Your Carolina?
Your Carolina is the station's TV lifestyle show, presented from its Greenville studio, and appearances on it are a broadcast product arranged separately. The permanent route this page covers is a written article on wspa.com, which is what we arrange.
Can I buy an article on wspa.com?
Yes, as a paid, labelled placement arranged through us. The outlet reviews the article before it is published, and the placement is permanent once live.
How much does it cost to advertise with WSPA?
Broadcast advertising is priced by the station's own sales operation and is not what this page sells. For the website article there is no public price, because each placement is quoted individually by email based on scope, production, placement specifics and timing.
Does WSPA accept sponsored articles?
Yes, in the form of clearly labelled paid content on its website, reviewed by the outlet before publishing.
Can a local business publish a guest post on WSPA?
There is no open guest post programme to submit to. The working route is the paid placement arranged through us.
Is sponsored content on wspa.com labelled?
Yes, it is labelled paid content. That labelling is part of what makes the placement legitimate and durable.
Do paid articles on WSPA include a website link?
Yes, the article links to your site. The link carries sponsored attributes under paid content rules, not a plain editorial dofollow link.
How long does a sponsored article stay on wspa.com?
The placement is permanent. It does not come down at the end of a campaign or a broadcast schedule, and if it does not go live you receive a full refund, in writing.
Disclosure: PressFeature sells article placements on WSPA, and this page is our own marketing content, published to explain the placement honestly. Figures cited are from our public outlet directory. Published October 2026. Last reviewed: October 2026.