Start with the experience you have probably already had. You searched for how to advertise on WTRF, or how a local business gets featured on 7 News, and you found journalist profiles, boilerplate pages and nothing that actually answers the question. You were not missing something. Until now, nobody had built the explanation. This page is it: how an Ohio Valley business gets a published article on wtrf.com, what the finished thing looks like, what decides its price, and the one email that starts it.
The short answer: yes, an Ohio Valley business can get featured on WTRF
Yes. A local business can be published on wtrf.com through a paid article placement, arranged through us at PressFeature. This is not pitching a story to the 7 News newsroom, and it is not buying a broadcast spot. It is a separate, defined route: a sponsored article about your business that runs on the station's website, labelled as paid content, reviewed by the outlet before it goes live, and permanent once published.
You do not need a media contact or a news hook. You need a business worth writing about and one email. The rest of this page gives you the whole picture, honestly, including why your earlier searches came back empty.
Ready to get your business on WTRF?
Send us your business name, your website, and what the article should be about. You get a fit confirmation and your individual quote back by email.
uzairasad@pressfeature.orgOne email starts it. No form, no obligation.
What you actually get: your business on the Ohio Valley's legacy news site
Picture the finished thing. A live article page on wtrf.com carries your business name in the headline and your story in the text: what you do, why valley customers choose you, and how to reach you. It sits under the 7 News name that Wheeling and Steubenville have watched since before most of their businesses existed.
Then the article works for you. You send the link to the customer in Steubenville deciding between you and a competitor in Wheeling. You put it in the proposal. You add WTRF to the "As Featured On" row on your own website, and every visitor understands in one second that the valley's own television station published a story about your business. In a market where reputation travels by word of mouth, a permanent page on the legacy news site is word of mouth that never stops travelling.
Why WTRF carries weight in the Ohio Valley
WTRF was the first station built to serve Wheeling and Steubenville specifically, and it has been broadcasting since 1953. It began as an NBC affiliate and switched to CBS in January 1980, and today its brand sits in front of the valley all day: CBS on the main channel, with MyNetworkTV and ABC on its subchannels, all under the 7 News name. Its Wheeling studio produces morning, noon, early evening and late newscasts, and its ABC subchannel simulcasts the weekday 6 a.m., noon, 6 and 11 p.m. editions, so the same newsroom reaches the valley on more than one dial position.
The figures sit under that presence: in our outlet directory, wtrf.com carries a Domain Authority of 66 and roughly 548,000 monthly organic visits. But the real weight is simpler. In the Ohio Valley, 7 News is not one option among many. It is the institution, and institutions lend their credibility to everything that appears under their name.
What a sponsored article on wtrf.com actually looks like
Precision first, and honesty about what this section can and cannot show you. The placement is a full article page on wtrf.com in the standard paid content form: a story about your business, clearly labelled as sponsored, reviewed by the outlet before publishing, and permanent once live. The article links to your website, and those links carry sponsored attributes, as paid content rules require. Anyone who promises you a plain editorial dofollow link from a paid placement is describing something that does not exist.
One thing this page will not do is pretend the station runs a named sponsored article strand that you can browse today. Our research found no public WTRF page describing one, and inventing a strand name to make this article sound tidier would be exactly the kind of claim this page exists to correct. What exists is the placement form itself: labelled, reviewed, permanent. That is what you are buying, described at exactly the level the evidence supports.
The honest situation: nobody else sells or explains this here
Let us name what your search results already told you. For most stations, a business owner can at least find a media kit, a sales page or a seller's listing. For this station, searches about buying return journalist profile databases and generic domain-lookup boilerplate, because no seller has ever built the explanation. The station's own advertising operation sells broadcast. The website article route is the missing page, and it runs through us.
That vacuum cuts both ways, and both ways help you. It means your competitors are not doing this either, because there was no door to walk through. And it means the business that does publish here stands alone in its market with a credential nobody else locally holds. Our guide to which news outlets accept sponsored content shows how this route works across outlets where explanations do exist.
Who a WTRF article is right for, and who should skip it
This placement fits Ohio Valley businesses on both riverbanks: Wheeling and Steubenville firms, valley retailers, home services, healthcare and professional practices, anyone whose customer checks them against the name the whole valley watches. Local fit is not a limitation of this product; it is the entire point of it.
It does not fit a business with no valley customers and no use for a valley news name. If nobody who matters to you reads wtrf.com, spend the money where your customers actually are. We would rather tell you that now than sell you the wrong placement.
How publishing on WTRF works, step by step
Step 1: Email us. Write to uzairasad@pressfeature.org with your business name, your website, and what the article should be about. That email is the whole application. No form, no account, no retainer. The station's own team handles its broadcast advertising; the website article placement is arranged through us, and one email is the whole route.
Step 2: Fit confirmation and your quote. We confirm your business and topic fit the outlet, and you receive your individual quote for this placement.
Step 3: The article. You can supply the article yourself, or we arrange the writing for you. Either way, the draft goes to the outlet for review before anything is published.
Step 4: Review and go live. The outlet reviews the article. Once approved, it is published on wtrf.com, fast once the review is complete.
Step 5: Your live link. You receive the live link to your article, yours to send to customers and add to your site from that day on.
Your protection is stated plainly because it is part of the arrangement before you pay anything: payment is in full in advance, and if the article does not go live, you receive a full refund, in writing.
What decides the price, the honest limits, and how to start
There is no public price for a WTRF article. Broadcast advertising on the station is its own sales business; the website article is priced per placement, on the factors that differ between businesses: the scope of the article, whether you supply it or we arrange the writing, the placement specifics, and timing. Our guide to how much a sponsored article costs explains that factor model in full, and one email returns your exact figure with no obligation.
The limits, plainly. The article is paid content and is labelled as such; it is not editorial coverage and not the 7 News newsroom endorsing your business. For broadcast coverage or spots, the door is the station's own newsroom and sales operation, which is a different route entirely. No one can guarantee rankings, traffic or sales from a placement like this. What it does is put a credible, permanent page about your business on the valley's legacy news site.
If WTRF is the name your customers grew up with, the next step is a single email. Write to uzairasad@pressfeature.org with your business name, your website, and the story the article should tell. Our services page covers the wider picture of what we do, but the WTRF article itself begins with that email.
Get your business on WTRF
One email with your business name, your website, and the story you want told. Your fit confirmation and individual quote come back by email.
uzairasad@pressfeature.orgFull refund in writing if your article does not go live.
Frequently asked questions
How can my business get featured on WTRF?
Email us with your business and story. We confirm fit, quote individually, place a labelled article on wtrf.com after the outlet's review, and send you the live link.
How much does it cost to advertise on WTRF?
Broadcast advertising is the station's own sales business. For the website article there is no public price, because each placement is quoted individually by email on scope, production, placement specifics and timing.
Does WTRF publish sponsored articles on wtrf.com?
The paid route is a clearly labelled sponsored article placement, reviewed before publishing. Research found no public WTRF page describing it, which is exactly why this guide exists, and this page does not pretend a named station strand exists.
How do I get my business on 7 News Wheeling?
For a written feature, the route is the article placement through us. For broadcast coverage or spots, that is the station's own newsroom and sales operation, a different door.
Can a local business buy an article on WTRF?
Yes. Local fit is the point of the product.
Who handles advertising at WTRF?
The station's own team handles its broadcast advertising. The website article placement is arranged through us, and one email to us is the whole route.
How long does a sponsored article stay live on wtrf.com?
The placement is permanent. It does not expire with a broadcast schedule, and if it does not go live you receive a full refund in writing.
Can I get a link to my website from wtrf.com?
Yes, inside the article. Links carry sponsored attributes under paid content rules, not a plain editorial dofollow.
Disclosure: PressFeature sells article placements on WTRF, and this page is our own marketing content, published to explain the placement honestly. Figures cited are from our public outlet directory. Published October 2026. Last reviewed: October 2026.