Austin runs on introductions, and every introduction gets checked. A lender weighing your credit line, an enterprise client vetting a new vendor, an investor deciding whether your company is real: each of them looks you up, and what they find either settles the question or starts a doubt. This page is about owning that moment in the publication Central Texas business actually reads: how your company gets published in the Austin Business Journal, what the article is, what decides its price, and the one email that starts it.
The short answer: yes, your company can be published in the Austin Business Journal
Yes. Your company can be published in the Austin Business Journal through a paid, labelled article placement in the Austin edition. It helps to know what the other door looks like: the journal's own media profile states plainly that it does not accept unsolicited news articles. Pitching a finished article to the newsroom is not a route. The paid placement is the open route, and it is a defined one: a specific article, in the Austin edition, reviewed by the journal before it is published, and permanent once it is live.
We hold a placement arrangement covering this journal, so the route is open and the steps are known. You do not need a PR firm on retainer, a reporter's favor, or a funding announcement to point at. You need a company with a story worth an article, and one email to us. The sections below give you the whole picture before you decide: what the article gets you, what it looks like, who it fits, how publishing works, and what it will not do.
Ready to put your company in the Austin Business Journal?
Send us your company name, your website, and the story the article should tell. You get a fit confirmation and your individual quote back by email.
uzairasad@pressfeature.orgOne email starts it. No form, no obligation.
Picture it: your company name in the journal Central Texas checks
Imagine the checking moment again, a month from now. The lender opens the Austin Business Journal, as she does every morning, and your company's name is there, in a published article, in the journal she trusts for her own market. Your next proposal goes out with that link inside it. Your website carries the journal's name in its "As Featured On" row, and the due diligence questions get shorter because the proof is sitting in front of the person asking.
That is what a business journal placement is bought for. Consumer coverage says people have heard of you. A business journal article says the business community you sell to, borrow from and partner with has you on its own pages. It is a credibility asset aimed precisely at the readers who sign the largest checks your company will ever cash, and it stays live and findable every time the checking moment comes around again.
Why the Austin Business Journal, specifically
The Austin Business Journal has covered this region since 1981, and its readership is the five-county Central Texas business community: owners, managers, entrepreneurs and executives in tech, real estate, health care and professional services. These are readers who use the journal as a working tool, not a diversion, and who follow who is growing and who is winning work in their own counties.
Two of its institutions show you how that audience behaves. The journal's annual Book of Lists is held by the Austin Public Library, which provides patron access to it: the region's own library treats it as the reference. Its Fast 50 ranks the fifty fastest-growing Central Texas companies on three-year revenue growth, with financials verified by a third party, and its Best Places to Work runs on employee surveys. The market beneath the readership is the other half of the story: "Silicon Hills", a metro economy past 245 billion dollars with 39 percent real GDP growth between 2020 and 2025, the nation's leading job growth from 2019 to 2025, Samsung's semiconductor anchor and Taylor expansion, Tesla's Giga Texas, and employers like Dell, Apple, IBM, AMD, Applied Materials and NXP.
The supporting figures sit underneath that picture, stated honestly. Our outlet directory records the business journals' platform at a Domain Authority of 91 with 7.8 million monthly organic visits across the journals' site; those are the platform's figures, not a claim about the Austin edition alone. The benefit was never raw reach. It is reach into the exact room where your next client, lender or partner is sitting.
What a sponsored article in the Austin Business Journal actually looks like
Precision matters here, because vague offers are where buyers of business journal placements get hurt.
The article is a full article page inside the Austin edition on the journal's site. The city is named and fixed before you pay anything: your article runs in the Austin Business Journal, not in an unspecified journal somewhere in a network. It is labelled as paid content, under the journal's rules. The journal reviews the article before publishing it, so nothing goes live unreviewed. Once published, the placement is permanent; it does not come down at the end of a campaign window, because there is no campaign window attached to it.
The article links to your company, and those links follow the journal's paid content rules and carry sponsored attributes. A plain editorial dofollow link is not part of a paid placement, and a seller who promises you one from a business journal should be asked hard questions about what they are actually selling.
Two clarifications protect you from the common confusions. This is a web article in the journal, not a print piece, and it is not the journal's op-ed page, which is an earned format the newsroom controls. And it is not a Book of Lists entry; the Book of Lists is audience context that makes the journal valuable, not a product bundled into your placement.
One city, one edition: why the Austin edition is the whole point
The journal's site hosts dozens of separate city business journals, each with its own readership of local decision makers. A placement is bought in one named edition, and the edition is the product. Your bankers, clients and competitors read the Austin edition, in front of the five-county Central Texas readership. An article in another city's journal, however fine the journal, does nothing for the checking moment in your market.
This is exactly where domain wide offers fail their buyers. A seller who quotes you one flat arrangement for "the business journals" without naming your city is selling you a slot in a system, not a presence in your market. Here, the market is chosen by you, confirmed before payment, and printed in the article's home: the Austin Business Journal. Readers weighing several markets can find the wider picture in The Business Journals guide, which covers how the city journals work as a family of choices, and Texas companies comparing markets can see the same model in the Dallas Business Journal guide. The buying decision, though, is always one city at a time, and for an Austin company it is this one.
Who this is built for, and who should skip it
This placement is built for companies whose next big yes comes from another business: Austin tech and SaaS firms, semiconductor and manufacturing suppliers, real estate companies, health care businesses, and professional services firms selling to other companies. It also fits companies outside Austin that want an Austin business journal name in their proof set, because Austin is the growth market the rest of Texas reads.
It does not fit a purely consumer business chasing foot traffic, which needs its customers' eyes rather than the business community's; a consumer-facing station site in this market would serve that reader better. And it does not fit anyone expecting an article to deliver instant sales by itself; a journal placement compounds credibility over every deal that follows it, and it should be bought with that horizon. If you are comparing outlet types before deciding, our guide to which news outlets accept sponsored content walks through the fit honestly.
How publishing works, step by step
Step 1: Email us. Write to uzairasad@pressfeature.org with your company name, your website, and what the article should say. That email is the entire application.
Step 2: Fit confirmation and your quote. We confirm your company and topic fit the journal, and you receive your individual quote for the Austin edition. The factors behind it are in the next section.
Step 3: The article. You supply the article, or we arrange the writing for you. Either way it is prepared for the journal's review.
Step 4: Journal review. The journal reviews the article before publishing. Nothing about your company goes live in its pages unreviewed.
Step 5: Your live link. The article publishes in the Austin Business Journal, and the live link is yours: for proposals, for your site's press row, and for every checking moment from then on.
Your protection, in full, before you pay anything: payment is in full in advance, and if the article does not go live, you receive a full refund, in writing.
What decides the price of an Austin Business Journal article
There is no printed price for this placement, and the reason is structural, not tactical. The price is decided by the market edition chosen, by the article's scope and whether you supply it or we arrange the writing, and by the placement specifics of your article. A single flat, domain wide fee cannot price that honestly, because it pretends an Austin article for your company is the same object as an article in any other city for any other company. It is not, and the quote should not pretend otherwise.
So every placement is quoted individually, by email, with no obligation attached to asking. Our guide to how much a sponsored article costs explains the factor model behind business journal quotes in full. What matters at this step is simple: the figure you receive is the figure for your company, your article, and the Austin edition, and the refund protection above stands behind it.
The honest limits, and how to start
The limits, in a few lines. The article is labelled paid content; it is not editorial coverage and it is not the journal's newsroom endorsing your company. It guarantees no search ranking, no traffic figure and no clients. What it guarantees is the thing itself: a permanent, credible article about your company in the journal your market's decision makers read, published under the journal's own review.
If that is the asset your company is missing, the next step is one email. Write to uzairasad@pressfeature.org with your company name, your website, and the story the article should tell. You will receive a fit confirmation and your individual quote. Our services page covers the wider picture of what we arrange; this placement begins with that email.
Start your Austin Business Journal article
One email with your company name, your website, and the story to tell. Your fit confirmation and individual quote come back by email.
uzairasad@pressfeature.orgFull refund in writing if your article does not go live.
Frequently asked questions
How much does it cost to publish an article in the Austin Business Journal?
No printed price exists, because placements are quoted individually. The factors are the edition, the article's scope and production, and the placement specifics. One email to uzairasad@pressfeature.org returns your exact quote, with no obligation.
How do I get my business featured in the Austin Business Journal?
Two routes exist. You can earn coverage by pitching news, which the newsroom decides on its own terms, or you can buy a labelled placement arranged through us, with the journal reviewing it before it is published.
Who reads the Austin Business Journal?
Owners, managers, entrepreneurs and executives across the five-county Austin region, in tech, real estate, health care and professional services, the readers the journal's own media profile describes.
Can I pay to publish an article in the Austin Business Journal, or do I have to pitch a reporter?
You can pay. A labelled paid placement is a real route, and it exists alongside the journal's editorial coverage, not instead of it.
How do I submit an article to the Austin Business Journal?
The journal does not accept unsolicited news articles. For a paid placement you email us, and the journal reviews the finished article before it runs.
What is the difference between advertising in the Austin Business Journal and publishing an article?
Advertising rents display space for a campaign window. An article is a full, permanent page about your company, labelled as paid content, that stays live and findable.
How do I get my company on the Austin Business Journal Book of Lists?
Listings come from the journal's own survey research and are never sold. The article is presence in front of the readership that uses the Book of Lists, including the copy the Austin Public Library holds for its patrons.
Does a sponsored article in the Austin Business Journal include a link to my website?
Yes. The article links to your company, and links follow the journal's paid-content rules with sponsored attributes. A plain editorial dofollow link is not part of a paid placement.
Disclosure: PressFeature sells article placements in the Austin Business Journal, and this page is our own marketing content, published to explain the placement honestly. Platform figures cited are from our public outlet directory. Published November 2026. Last reviewed: November 2026.